Lady Amelia Windsor’s most unusual style decision made huge environmental impact

It is obvious that Lady Amelia Windsor is a member of Britain’s most affluent social groups when she walks the catwalk and poses for the cover of glossy publications.

Lady Amelia is what many refer to as a “satellite royal”, implying she is well-connected, an infrequent visitor to the Buckingham Palace Balcony, and yet free to do most things as she pleases.

She shares this title with her Windsor relatives and the grandchildren of Princess Margaret.

The socialite, who turned 28 today, has modelled for Dolce & Gabbana, is a current client of the Storm fashion agency, and engages with her 103,000 Instagram followers about environmental issues.

To prove her commitment to the cause, she once modelled bras made of wood pulp and seaweed.

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The 28-year-old garnered more attention than ever in 2021 by posing for polaroid-style photographs while wearing an eco-friendly baby pink bra made of wood pulp and seaweed for Alexander Clementine.

Lady Amelia enjoys using social media a lot and frequently updates her followers about her undeniably luxurious lifestyle.

The royal explained she makes an effort to live as sustainably as possible and frequently buys old items in the Portobello Market near her Notting Hill residence.

Amelia has previously sold her old garments on the fashion marketplace app Depop to raise money for an animal charity because she is a proponent of sustainable fashion and recycling outdated items.

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The royal stated on Instagram that she cleared out her wardrobe and put some gently used clothing up for sale.

She said any proceeds from the sale would be donated to the Cross River Gorilla Project, a charity that works to rescue gorillas.

Lady Amelia appears to have both intelligence and good looks. Tatler once called her “the most beautiful royal”—having received her education at the prestigious St Mary’s in Ascot, where boarders spend more than £45,000 a year.

Before enrolling in an Italian course at the University of Edinburgh, she took a year off to travel in Thailand and India.

Since receiving her degree, Amelia has worked in a variety of fields, including modelling, fashion design, and writing for publications like Tatler.

Lady Amelia is listed with Storm Management, the agency that originally handled Kate Moss, and she has modelled for Dolce & Gabbana among other companies.

The agency provides fans with information about Amelia’s most recent endeavours, stating: “Most recently, Amelia collaborated with luxury knitwear brand Brora where she drew inspiration from her love of the sea and donated a portion of all sales to the Blue Marine Foundation.

“Amelia is hugely committed to supporting sustainable fashion and her Instagram features many of the sustainable brands she is passionate about.”

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