Ditch the gym and get fit at home with Davina McCall’s huge Black Friday discount

If you want to feel fitter for Christmas but are put off by the cold weather then a new Black Friday deal offering the best ever discount on Davina McCall's fitness app might be the perfect way to jump start your health kick.

Long gone are the days where working out from home meant step aerobics and old DVDs you've done hundreds of times. The star's 'Own Your Goals Davina' app is a health and fitness platform which helps fans exercise at home online as well as introducing a host of experts on subjects ranging from healthy eating to tackling the menopause.

There are more than 1,000 online workouts available alongside 600 healthy recipes and 200 articles offering wellbeing advice, all aimed at helping people achieve their goals – no matter what they are.

The service is available on both Android and iOS devices and to encourage people to sign up and really go after their goals there's a huge discount for people signing up for a year, with the brand's Black Friday deal seeing the cost reduced by a whopping 60% to just £45.99 – much less than the cost of a gym membership.

Speaking about the service, Davina said: “I have a real passion for wanting to help as many people as possible to find a way of working out that suits them. Being regularly active is just the best way to help you feel confident and healthy, both physically and mentally. For years I’ve tried and tested workouts with various exercises to keep me motivated to stay fit. I love that technology can help make this even more accessible which is why I set up Own Your Goals, making it easy to follow along to workouts from anywhere with access to challenges and programmes, all available on desktop and mobile.”

Meanwhile, if the return of Strictly has seen you shimmying gently from the sofa and you've secretly had a yearning to try a Cha Cha without risking the wrath of Craig Revel Horward, then you can quickstep into the new year feeling fitter than ever by doing the Dance Fit workouts on the app starring Oti Mabuse alongside Davina.

The pair's workouts show how to do a series of popular dances from the show, including the Cha Cha, Paso and even a little Salsa with all the sessions aimed on improving cardiovascular fitness, muscle tone, flexibility and motor skills while being fun.

The popular TV presenter has become increasingly well known as a health and wellness advocate in recent years, thanks to her number one best-selling book Menopausing. Meanwhile the online platform Own Your Goals Davina became increasingly popular during the pandemic as fitness fans looked for ways to work out at home.

Unlike Pelaton and similar services, Own Your Goals Davina doesn't involve buying equipment that costs a lot or needs space to be stored. The Black Friday deal is the best ever discount on the popular app and comes amid a host of big deals for people looking to get healthier into 2024.

The brand is just one of a host of other fitness brands to launch their best discounts of the year earlier than anticipated. Other Black Friday deals live already include Under Armour, Amazon and Sports Direct. Meanwhile, GymShark is launching their sale on November 16, well ahead of Black Friday's official November 24 date.

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