On Friday, New York City-based fine jewelry brand Jade Trau will open up shop in Southampton. The new store, located at 46 Jobs Lane, will feature a selection of founder and designer Jade Lustig’s “new classic” ethically sourced diamond, gold and platinum signature baubles ranging from $500 to $20,000, while providing consultations and on-site restyling. The brand plans to host events, including a piercing party — with COVID-19 protocols — for the store’s Memorial Day weekend opening.
Earrings from Jade Trau. Courtesy photo
“I’ve been looking for my happy place and I love how peaceful it is — how green it is. When I went there for the first time, it felt like home….I want to create a place that brings the easiness of everyday jewelry to the Hamptons,” Lustig, who is a native New Yorker, stated.
A look into the new Jade Trau flagship store. Courtesy photo
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