Hear us out: it’s time to try applying blusher on your nose.
We promise you’re not going to look like a clown.
This is part of the ‘W’ blush technique, otherwise known as the ‘sunburnt’ blush look (though a real sunburn is never a good look).
It involves sweeping blush in a ‘W’ shape across the checks and nose, to create a unified makeup look.
It’s not a harsh looking stripe, rather a soft fade that mimics the way skin tans.
Generally when people burn in the sun, the pigment hits the nose too.
You can take inspiration from this to make your blush look more natural on the skin and less hyper-focused on cheeks.
Rather than having pops of blush either side of the face, this look is more beachy and has a ‘cool girl’ vibe.
Start soft or build up – there are plenty of ways to do it.
How to do the ‘W’ technique
Makeup artist Levi-Jade Taylor says: ‘When done the right way, this technique adds a pop of colour to the centre of the face, brightening up complexions and giving a really fresh look.’
She recommends using fingers for the softest application and a brush when you want to amp it up.
She says: ‘For a natural looking warmth on the cheeks I’d recommend a cream product over powder, this will create more of a second skin effect and allow the skin to shine through.
‘I love Glossier Cloud Paint or Spectrum Pinch Pots for this type of blush.
I accidentally said “U” btw 🥲 #blushhack #fakesunburn #blushapplication #makeuptipsandtricks
‘Try using peachier tones rather than too pink or too red for a flattering finish that looks intentional rather than intense – and will mimic a tan more closely.’
If you are a powder user, the key is to use a light hand.
Don’t tap into the pan for a fresh helping of blush for the nose, rather use any excess left on the brush after your cheeks. This will help it look muted.
Levi-Jade also suggests: ‘Try using something that’s not too metallic for this part of the face, as lots of powder blushes contain shimmer.
‘I love Vieve Sunset Blush, which is matte but not flat.’
Given that the look is soft and natural, Levi-Jade says to pair it with sheer base products, like a tint over a heavy foundation.
Sunburnt blush trend – Y/N? #nudestix #easymakeup #veganmakeup
Those who love a monochromatic makeup look will enjoy this technique, given how it uses one soft colour over the entire centre of the face.
Start with a neutral tone and see for yourself just how flattering the result is.
Real sunburns lead to skin ageing and increase your risk of skin cancer – so slap on a good amount of SPF, and put your blush to task.
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